“We are governed, our minds molded, our tastes formed, our ideas suggested, largley by men we have never heard of. What ever attitude one chooses to take toward this condition, it remains a fact that in almost every act of our daily lives, wether in the sphere of politics or business, our social conduct or ethical thinking, we are dominated by a relatively small number of persons, a trifling faction. who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind, and who harness social forces and contrive new ways to bind and gude the world.”